Why Employers Should Hire Women With ChildrenRose & Willard believes and supports flexible working for women. Our studio manager, who started as an intern after a career change, works hours that accommodate her family commitments. Her role is supplemented by a junior who benefits from taking on more responsibility. We believe hiring women with children adds value to companies and the economy.
Continuing the Dialogue on Positive Portrayals of Women in AdvertisingThe reaction to our Confidence campaign was mixed. While we appreciate that it may have been perhaps too forward for some, reneging on our commitment to feature a more honest representation of women seems to us like taking a step backward. Thus, we decided to maintain diversity in our models but to present their body language in a more subtly positive way.
Redefining the Language Around Women, Strength and PowerRose & Willard means, literally, Feminine & Bold (in old English). Because these words are at the centre of who we are, we are always interested in the language used to describe women. We have decided to adopt only positive and empowering words into the language of our brand. We want to redefine what Feminine means and for it to identify with strength and dynamism; to enrich what it is to be Feminine. We start with the names for our styles.