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Endurance

The idea behind this campaign was to demonstrate the extent to which we can continue - particularly in what drives us. There were two models for this photo shoot - Monica and Mei-Li.

Monica has worked for a number of years as a model but needed to take a break to care for her two young children. Now that both of her children attend school full time, Monica is returning to her career. People don't often think of models returning to work after children, partly because demand for models falls as they age. We don't think that should be the case. We want to celebrate and support models like Monica. She's a great model and we believe she still has many years of her career to enjoy.

Mei-Li works part time as a model mainly because it's something she enjoys. Her main occupation is as a jewellery designer. Mei-Li enjoys both avenues of her career and doesn't limit herself to one or the other. And we don't see any reason why she should.

Black fit and flare office dress                    Long sleeve check dress with pockets for work

 

Navy dress with pockets for work                    Dogtooth office dress with pockets

 

Black pencil skirt and suit jacket for work                    Beige minimal modern trench coat knee length

 

Burgundy asymmetric neckline dress day to evening                    Charcoal wool tailored coat for women

 

Blue tailored wool coat for women                    Navy asymmetric neckline dress

 

Black leather panel dress day to evening                    Red long sleeve v-neck top for work

 

Grey leather blazer smart enough for work                    Black leather side split skirt smart enough for work

 

 

 

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